Social media for social good? A thematic, spatial and visual analysis of humanitarian action on Instagram
Type de ressource
Auteurs/contributeurs
- McCosker, Anthony (Auteur)
- Kamstra, Peter (Auteur)
- De Cotta, Tracy (Auteur)
- Farmer, Jane (Auteur)
- Shaw, Frances (Auteur)
- Teh, Zoe (Auteur)
- Soltani Panah, Arezou (Auteur)
Titre
Social media for social good? A thematic, spatial and visual analysis of humanitarian action on Instagram
Résumé
As an image and location sharing platform, Instagram offers intimate visual access to events, experiences and situations in a manner that is mobile and contextual. Partnering with Australian Red Cross, this paper develops a mixed methodology for using Instagram data to identify and understand individuals’ everyday humanitarian activity in a major urban centre (Melbourne, Australia) outside of the temporal frame of crisis. The research integrates hashtag data collection with thematic analysis in a Geographic Information System (GIS) to use visualise the links between types of humanitarian action, their motivations and contextual situations to precise urban locations. These attributes of Instagram posting practices offer a base layer of information about disparate prosocial action taking place in an urban context. We see this as informing and sustaining a new hybrid mode of promotional and humanitarian communication, evidencing social good ‘place making’ and enabling new forms of visible humanitarian participation.
Publication
Information, Communication & Society
Volume
24
Numéro
13
Pages
1870-1890
Date
2021-10-03
Abrév. de revue
Information, Communication & Society
Langue
en
ISSN
1369-118X, 1468-4462
Titre abrégé
Social media for social good?
Consulté le
15/10/2021 15:05
Catalogue de bibl.
Sociological Abstracts
Référence
McCosker, A., Kamstra, P., De Cotta, T., Farmer, J., Shaw, F., Teh, Z. et Soltani Panah, A. (2021). Social media for social good? A thematic, spatial and visual analysis of humanitarian action on Instagram. Information, Communication & Society, 24(13), 1870‑1890. https://doi.org/10.1080/1369118X.2020.1748089
Sujet
Approches thématiques et disciplinaires
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